Why
it is important |
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| As the Knowledge Era unfolds, it is
witnessing a boom in the volume of Knowledge Management initiatives undertaken,
by companies and non-profit organizations, to enhance internal collaboration,
retain employee know-how and maximize overall performance. In the 2002/2003 KPMG Knowledge Advisory Services survey about Knowledge Management practices in Europe (profit & non-profit sectors), 80% of the respondents recognized Knowledge as a strategic asset and 78% believed having lost business opportunities due to unsuccessful exploitation of available knowledge. These findings, in comparison with those of the 1998 & 2000 surveys, show an evolution in the use of Knowledge Management, which used to be separated from daily business. Insights from another study, conducted by the IDC,
show that worldwide Knowledge Management services spending has been
rapidly growing from $2,3 billion in 2000 to reach $12,696 billion in
2005, with the USA market representing only 48%.
The focus of Knowledge Management today, unlike early generations, has shifted from automation of information capturing and processing to a much more strategic vision of Knowledge Management. In the face of information overload and accelerated pace of change, the way knowledge is handled can spell out the difference between success or failure. Winners are those that can transform available information to purposeful knowledge and translate this purposeful knowledge to action and results. MindCooker can help companies successfully exploit the golden opportunities of Knowledge Management by enhancing their capability to mobilize and leverage their Knowledge asset. MindCooker is much more than a standard KM solution. It brings KM into the heart of business to get the maximum of company-wide knowledge and expertise. To illustrate, an instructor preparing a training course about a certain product can make use of the product fact sheet previously created by a marketer and originally intended as sales aids. Similarly, a marketer creating a brochure can make use corporate information published by the communication people and originally intended to build one of the company’s intranet or internet sites.... Findings from the KPMG survey confirm this trend,
as 83% of the respondents are using Knowledge Management
to realize synergies among units. The outcome, on the other hand, seems
very promising: 68% reported better teamwork and 64%
have achieved increased speed and responsiveness. | Top Back | |
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